At Free Tide Area, we don’t just sell gear – we fuel your passion for the ocean.
Our Story
Born from a surfer’s need for quality, affordability, and style, Free Tide Area has grown from a local surf shop dream into a global destination for water sports enthusiasts. Based in Montgomery but riding waves worldwide, we’ve spent years perfecting our curated selection of premium gear that performs when it matters most.
Who We Serve
Our tribe includes:
- Wave chasers who live for the perfect break
- Fitness swimmers demanding performance swimwear
- Family adventurers equipping everyone from kids to grandparents
- Value seekers who want premium gear without the premium price tag
Why Choose Free Tide Area?
Ocean-Tested Quality
Every wetsuit, board, and accessory in our collection has been vetted by our team of surfing veterans. We only stock gear we’d use ourselves.
Unbeatable Value
Our year-round sale section and exclusive offers make premium water sports gear accessible to everyone.
Complete Solutions
From bodyboarding fins to women’s swimwear, we’re your one-stop shop for everything aquatic.
More Than a Store
When you shop with Free Tide Area, you’re joining a community. Our newsletter shares surf tips, gear maintenance advice, and stories from fellow ocean lovers. We’re committed to helping you maximize your time in the water, whether you’re catching your first wave or your thousandth.
Ready to upgrade your water experience?
Explore Our Gear